Instagram for business and branding!
Instagram is a huge place to collect a highly engaged and loyal following, they have 600 Million+ active users each and every month. This is so many fish to try and get into your net! So why are so many entrepreneurs failing to close and make sales on Instagram?
The problem is people are not putting out enough value. Most pages are just being lazy posting photos with only quotes stolen from another page expecting their page to grow and commissions to jump into their wallets. Well, It doesn’t work like this anymore… There are a million quotes pages out there just like yours so you need to find a way to get yourself some of the market share and hold on to it! This is done by thinking outside the box and building relationships with your followers. Interact with them, learn who they are, what their likes are and what is important to them. Once you know your network bring them value. More than just the quotes, start by helping them succeed in whatever their venture is! Eventually, you will have put enough gold into your network where you can start monetizing off them. Do not rush monetization!
Ideas on how to build value!
Idea 1) Reach out to every one of your followers individually !! Send them a Direct Message trying to spark a conversation with them. You are reaching out to them as a friend looking to learn more about them. Each and every one of your followers should know you care about them by the time you are done having a conversation with them. DO NOT try to sell them anything while building this relationship the time will come later on down the line once they believe in who you are!
If you are like me and have 10’s of thousands of followers thinking this is going to take forever to send them all a message. Don’t worry you do not have to go to each and every profile and send them a message one by one to start. Check out Holr, they are an automation company. This is something you can use to send the first message. Use this website with care.. I highly recommend you email me if you have any questions BEFORE YOU GET STARTED. [email protected]
Pro Tip: Always use the paid version of this website. If you do not then they put their signature on the bottom of every message and that looks super trashy and nobody wants that!! Period….
Pro Tip: Always spin your first message to your followers. This will keep you from being blocked!
Pro Tip: Make your first message something genetic that would apply to everybody. “Hey (their username), I am reaching out to all of my followers to say hey and thank them for always engaging with my posts! I would love to know more about yourself, what keeps you busy?
Pro Tip: DO NOT keep this bot running for too long. It will send thousands of messages that you just can not keep up with all by yourself. It is not easy to have a conversation with 10k people at once. Trust me I would know…..
Idea 2) Find pages that have the types of followers you are targeting then interact with the followers as well as the people engaging with their content. Seek to give value to these people help them with whatever you can. Start to engage in personal conversations and topics that you are knowledgeable about. You will begin to stand out as an expert when others see your conversations and loads of people will follow you… This builds also relationships, people begin to look up to you and will start to engage with your content because it’s yours and they love your brand… See where I am going with this yet? Build a personal network of people and show you care about them. They will be your long term customers and followers.
Idea 3) Create other content outside of Instagram. Pick a topic that is relevant to your content on IG that you are knowledgeable about and create Blogs or Vlogs that will bring value to your network. Are you a flower page? Make videos talking about different types of flowers teaching all about them. A fishing page? Videos of lures that work amazing for you! Marketer? Free tips that helped you blow up your business!
The idea is this, You are setting yourself apart making yourself the expert in your field. You are the person to go to when expertise is needed. Then once you have given away so much value to the world create a product that teaches and sell it for $15 or $20 and ask your followers to buy it… THEY WILL!
In Recap, The problem that I see on Instagram is that people are just trying to sell what they have to the world without creating a brand or any loyalty to their account. Don’t be like this, #TeamTrimble moves the free line and gives away so much value for FREE that when we ask you to pay for something you know it is going to be packed full with more value than the price we are selling it for!
Thank you guys for making it to the end of this post. Please let me know if you got value out of this by liking the post and commenting! Have you ever done this? How did it work for you? Have you ever had seen anybody doing it the wrong way? Comment Below!
If you have any questions or suggestions about future topics please reach out to me on Instagram, Facebook, Or email me at [email protected]! While you are there might as well follow me to stay up to date on the newest posts and tips!